Voice of the Customer: Turning Insights Into Action

Collecting customer feedback is not enough. Learn how to run a successful VoC program with insights from Help Scouts's Elyse Mankin.

Collecting customer feedback is just the start.

You need to analyze it correctly, enrich it with product data and turn all of that into actions is what really matters.

In this video, we sat down with Elyse Mankin from Help Scout to learn what makes a Voice of the Customer program effective, who should own it and a lot more!

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PS: we also collected key insights from this webinar in this PDF.
Author

Shifa Rahaman

Content Marketing Manager

Contributor

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